Independent insurance agents
Websites and creative
for independent agents.
Custom websites and matching marketing assets for established independent life and Medicare agents. Give referrals and prospects a clear picture of your business—and an easy way to contact you.
Discuss your agencyInsurance website & creative concepts
Find a direction
that feels like you.
Explore three different identities. Open a website to try the visitor experience, or follow its matching campaign.
Explore all 3 website examples
Alder Medicare
A warm, approachable website with separate paths for turning 65, working adults, and coverage reviews.
Website
Medicare guidance, at your pace
Medicare questions?
Start right here.
Turning 65, still working, or reviewing your coverage? Start with your questions.
Prepare for my first call ↗
Try the consultation planner. Nothing is submitted.
Matching creative
Matching campaign concepts
Each concept opens a landing page that continues its message.Fictional agency. Original design concepts, not active insurance advertisements or evidence of campaign results. Photography is AI-generated and illustrative.
Three messages, each with its own landing page.
Fictional businesses and original design concepts, not client results or active insurance advertisements. Illustrative photography is AI-generated.
Why insurance
We've worked
in the business.
Sales, marketing, and the software behind it.
KALIBR's founder spent years selling Medicare policies before moving into marketing and in-house AI development. His background spans more than five years in insurance, including personally creating and managing campaigns running $2 million in monthly ad spend and overseeing sales floors with more than 300 agents.
That experience shapes our mission: bring AI development and engineering into insurance to help agents and agency owners improve profitability and retain more clients, with the creative freedom to build a brand of their own. Our work spans KALIBR Attribution, AI consulting, custom agent systems, websites, and advertising creative.
We start with what you sell, where you're licensed, and how clients find you. Then we work out what your website and marketing need to do.
The starting project
A custom website.
The assets to go with it.
A website built for your practice.
We shape the pages around what you sell, where you work, and how you want prospects to reach you.
- Homepage and coverage or service pages
- Your background, agency story, and brand
- Mobile-friendly design and development
- Inquiry or booking integration scoped to your setup
Matching assets when you need them.
Extend the same identity into your marketing. Choose the assets that fit your next campaign.
- Branded social and campaign graphics
- Static and video ad creative
- Landing-page creative matched to your offer
- Delivery in the formats your media team uses
Already have a platform website?
We start by reviewing what it provides. A custom site may be useful when you need your own brand, more complete service information, or a different inquiry flow. We can also work on creative alongside your existing site.
Clear scope before the build.
We agree on pages, assets, integrations, revisions, timeline, and project price. Your approved messaging and any carrier or agency review requirements become part of the brief.
From your current site to launch
Start with a look at your business.
Review your setup.
Share your website, the coverage you offer, and what you want to improve.
Choose the project.
Agree on the website and assets you need, with a clear scope and price.
Review the work.
Give feedback on the design and copy, including your required approvals.
Prepare for launch.
Check the mobile experience and inquiry path, then launch the approved work.
Your next project
What are you
working on?
Send your current website and a short description of the work you need. We’ll follow up to discuss the project.